Raw denim: The trend that never goes out of style and cares for the planet

At Captain Denim , we believe that garments tell stories, and none does it better than raw denim . This denim fabric, also known as raw denim , is much more than a trend; it's a conscious choice that combines authenticity, style, and sustainability.

If you haven't yet joined the world of raw denim, here we explain what makes it so special, how it's made, and why it's a more sustainable option for your wardrobe.

Discover our raw denim styles here .

What is raw denim?

Raw denim is a denim fabric that has not been pre-washed or treated after manufacturing, giving it its characteristic deep blue color and slightly stiff texture. This finish allows the fabric to retain its natural appearance while also adapting and evolving over time.

How is it made?

Captain Denim 's raw denim is made maintaining the essence of traditional methods, but incorporating technologies that minimize environmental impact.

Local suppliers

Less than 150 km from our factory in Madrigueras, we work with suppliers such as Tejidos Royo , leaders in sustainable innovation. Thanks to their Dry Indigo technology, we dye indigo yarn without using water, minimizing our environmental impact:

• 100% water savings in the dyeing process.
• 89% fewer chemicals used.
• 65% less energy consumption .
• Elimination of waste in water.

This technology, combined with our commitment to local and sustainable production, guarantees a fabric that respects the planet without sacrificing a traditional finish.

The dyeing process

The cotton threads are dyed in indigo using local processes with traceability and high quality standards. This approach allows us to offer you authentic raw denim with a unique and deep color, saving up to 90% of water thanks to our sustainable processes.

Why choose raw denim?

1. Evolve with you

Raw denim adapts to you. Every crease, wrinkle, and wear that appears with use tells a story and turns your jeans into a unique and one-of-a-kind piece.

2. A timeless basic

With a clean, sleek finish, raw denim is perfect for any occasion, from a casual T-shirt look to a more sophisticated shirt.

3. Sustainability in its purest form

Raw denim not only saves water during manufacturing, but also requires fewer washes throughout its lifespan. This significantly reduces water and energy consumption, making it a responsible choice for the planet.

4. Durability and style

Thanks to its robust structure, raw denim is durable and improves over time, becoming more comfortable and giving it a unique character.

Raw denim at Captain Denim: authenticity and commitment

At Captain Denim , raw denim is in our DNA. Each of our styles is designed with quality, style, and a positive environmental impact in mind. By focusing on sustainable processes and local suppliers like Tejidos Royo, we combine the best of tradition with innovation.

Discover all our raw denim styles here .

How to care for your raw denim jeans?

To get the most out of your raw denim jeans, follow these tips:

• Avoid washing them frequently. Wear your jeans for several months before washing them for the first time.
• Wash them inside out and in cold water. This helps preserve the color and texture.
• Let them air dry. Avoid dryers to prolong their lifespan.

Raw denim: much more than a trend

Raw denim isn't just a garment; it's an experience that evolves with you. Its timeless aesthetic, durability, and positive impact on the planet make it a smart choice for any conscious fashion lover.

At Captain Denim , we continue to strive for a more sustainable future without sacrificing the style and authenticity that define each of our jeans.